Preparing to receive payments on a website
To ensure your security as a seller and likewise the rights of the cardholder, the website must meet certain requirements and criteria set out by the card companies.
Please look at the below information, but it is your responsibility as a seller to make sure that the website meets the criteria.
If the website does not comply with the listed requirements, there is a higher risk that you will encounter fraudulent cardholders and/or cannot process some transactions. This is because the website does not comply with the requirements of your card companies.
Clear item description
Having a clear description of products will reduce customer dissatisfaction with purchased goods or services.
Item description should:
- Include pictures where possible
- Avoid using misrepresented or inaccurate information
Delivery of goods
It is very important to clearly display the terms of delivery on the Web page. It is always good to include the delivery options, time frame of delivery as well as the costs of shipment.
You must include the following in the Terms and Conditions:
- Delivery Method
- Delivery Time
- Shipping costs
Clear terms regarding refunds, returns of items and cancellations
Here you clearly state what the terms are for the refund of goods or services and what is the deadline for a Return or Refund.
It must be evident that the buyer accepts the Terms and Conditions. This could be simply done through an approval button.
*Note that unregistered or restrictive returns and cancellation terms could lead to a decline in customer satisfaction and result in increased chargebacks
Customers who purchase products and services on the Web pages must have access to a phone number, e-mail address, or web form that they can use to contact in case of questions or to resolve any issues that may arise to prevent chargebacks.
It is recommended to:
- Include different e-mail addresses for quotations, assistance and deliveries for efficient internal processes
- Use automatic response to receiving e-mail messages, including a time frame for feedback on a query
- Include company information and how to keep contact visible on the cover page
- Company name
- Phone numbers
- Social Security Number
- VAT registration number
- E-mail address
- If you have a payment gateway, you must set up and check, which cards you can accept payments with, see trademarks here
*Delay in responses or reluctance to resolve disputes could lead to customer dissatisfaction that is more likely to cause even more chargebacks
Terms & Conditions
The Terms are not only for your customers they are very important to protect your business rights by making sure your customers know their rights and obligations.
The terms will help you prevent any customer uncertainty and misunderstanding, so they must be very clear if any cases may occur. Consumers (cardholder) should be informed of all issues included in transportation and delivery, return policy and privacy policies as well as information on pricing, payment forms, taxes and more.
Terms should include:
- Price of goods /services including VAT and all extra costs
- Returns and refunds
- Terms of guarantee (how long goods are responsible, how warranty is handled in the case of services))
- Law on Defence (Governing Law)
On defence: The seller shall specify in its terms that national law applies to the transaction and shall be stated where is the seller's defence. The wart is the place that can be obtained from a person/association for a court of rising up disputes, such as the province of Reykjavík, if a person's legal household or the defence of a registered company is registered in Reykjavik.
For more information about defence, see the Law on the Treatment of Private Law No. 91/1991.
- Terms of delivery
- Payment method section, where customers are advised when a charge occurs
- Pos name information displayed on the customer statement
Check for approval of terms
In a payment process or cart, the seller is obliged to have a notch where the customer verifies to accept the terms and requires them to be accessible in a link, see example:
Here, a customer can press the link "I have read and accepted the terms'' and a new window opens with terms.
The following applies to the check:
- The box is not allowed to be pre-checked in advance.
- The customer may not remain in the payment process without checking the terms and conditions of the Terms & Conditions and Cancellation Policy. See the international card company's special rules for displaying the terms of the network for cancellations and returns
- When you use Shopify's Web page system, it is only available to put a check mark in a cart and can find installation instructions at Shopify.
- To connect payment page to the home page, make sure that the page is unchecked before the customer continues to the payment
Such a policy must include clear information on the use of personal or sensitive data. Here you must specify what information is collected from customers and what is done with them. You must also define what information is stored or transferred to third parties. Also, if you want to collect data from mailing lists, you need to give instructions on how to opt out of being on a mailing list and how customers can correct or remove data about themselves.
Information regarding 3D Secure connection
Your website must be connected to 3D Secure, click here for more information.
For Payment Page or Payment Link the connection is automatic.